Our Promise

Protecting your privacy with care and transparency at Brick Fayre

1. Introduction
Brick Fayre Limited ("we", "us", "our") is committed to protecting and respecting your privacy.

This Privacy Policy explains how we collect, use, and protect your personal data when you visit our website: https://brickfayre.co.uk or make a purchase from us.

We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Data Controller
Brick Fayre Limited is the data controller responsible for your personal data.

Contact details:
Email: info@brickfayre.co.uk
Address: 23 Hollyhill, Towcester, NN12 6TD

3. What Data We Collect

We may collect and process the following data:

a) Personal Identification Data

  • Name

  • Billing and delivery address

  • Email address

  • Phone number

b) Transaction Data

  • Details of products purchased

  • Payment details (processed securely via third-party providers – we do not store full card details)

c) Technical Data

  • IP address

  • Browser type and version

  • Device information

  • Website usage data

d) Marketing Data

  • Preferences for receiving marketing communications

4. How We Collect Your Data
We collect data when you:

  • Place an order

  • Create an account

  • Contact us

  • Subscribe to marketing emails

  • Browse our website (via cookies)

5. How We Use Your Data

We use your data to:

  • Process and deliver your orders

  • Manage payments and refunds

  • Communicate with you about your order

  • Improve our website and services

  • Send marketing communications (only if you opt in)

  • Comply with legal obligations

6. Legal Basis for Processing

We rely on the following legal bases:

  • Contract – to fulfil your orders

  • Legal obligation – for tax and accounting purposes

  • Legitimate interests – to improve our services and prevent fraud

  • Consent – for marketing emails and non-essential cookies

7. Sharing Your Data

We may share your data with:

  • Payment processors (e.g. Stripe)

  • Delivery companies (e.g. Royal Mail, couriers)

  • IT and website service providers

  • Professional advisors (e.g. accountants, legal advisors)

We only share data necessary for these services.

8. International Transfers

Some of our service providers may process data outside the UK. Where this happens, we ensure appropriate safeguards are in place (such as UK-approved standard contractual clauses).

9. Data Retention

We retain your data only as long as necessary:

  • Order data: up to 6 years (for legal/tax purposes)

  • Marketing data: until you withdraw consent

10. Your Rights

Under UK data protection law, you have the right to:

  • Access your personal data

  • Correct inaccurate data

  • Request deletion of your data

  • Restrict processing

  • Object to processing

  • Data portability

  • Withdraw consent at any time

To exercise your rights, contact us at info@brickfayre.co.uk.

11. Cookies

We use cookies to improve your browsing experience.

Cookies may include:

  • Essential cookies (required for site functionality)

  • Analytics cookies (to understand website usage)

  • Marketing cookies (for advertising)

You can manage cookie preferences through your browser settings.

For more details, see our Cookie Policy.

12. Data Security

We take appropriate security measures to protect your personal data, including secure servers and encrypted payment processing.

13. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices.

14. Complaints

If you are unhappy with how we use your data, you can contact us or lodge a complaint with the Information Commissioner’s Office (ICO):

https://www.ico.org.uk

15. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page.

16. Contact Us

If you have any questions about this Privacy Policy, please contact:

Brick Fayre Limited
Email: info@brickfayre.co.uk
Address: 23 Hollyhill, Towcester, NN12 6TD

Privacy Policy

Privacy FAQs

What data do you collect?

We only collect information necessary to improve your experience.

How is my data used?

Your data helps us maintain security and tailor services to your needs.

Do you share my information?

We never sell your data. Sharing only happens with trusted partners for essential services.

You can contact us anytime to correct or remove your data.

How can I update my information?
Is my data secure?

We use strong safeguards to protect your personal information.

Contact us